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Medical
Marketing & Media is a monthly
business publication that has been serving healthcare marketers
since 1965.
MM&M
carries a number of special features (found in no other
publication) including PERQ/HCI's midyear and year-end advertising
review, IMS Health's year-end industry review, an annual
advertising agency review, and a career and salary survey
with information on more than three dozen industry positions.
MM&M's more than 12000 readers include healthcare
executives with U.S. healthcare manufacturers, their advertising
agencies, media, and service suppliers and have job functions
of corporate management, marketing/advertising, product,
brand, research, promotion, PR and regulatory affairs management.
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